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As Told By Adopters: Forrester Total Economic Impact^™ Study Finds a 145% ROI on PayPal Checkout

Aug 20, 2026

For merchants, reducing friction in the digital payment process is a crucial component to meeting customer expectations and improving conversion rates. Whether customers are purchasing everyday goods, high-value items, or signing up for recurring subscriptions, customers expect fast, familiar, and flexible payment experiences. At the same time, merchants face rising pressure to operate across borders, accommodate diverse payment preferences, and manage post purchase complexity while protecting conversion and customer trust.

4 mins read

AuthorForrester Consulting

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As Told By Adopters: Forrester Total Economic Impact^™ Study Finds a 145% ROI on PayPal Checkout

Turn your Canva designs into a way to get paid with PayPal Payment Links

Shopping & Rewards

Send & Receive

Manage Your Money

Business Types

Accept Payments

Risk & Operations

Financial Services

Reports and Insights

As Told By Adopters: Forrester Total Economic Impact™ Study Finds a 145% ROI on PayPal Checkout

Turn your Canva designs into a way to get paid with PayPal Payment Links

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As Told By Adopters: Forrester Total Economic Impact^™ Study Finds a 145% ROI on PayPal Checkout